Expo Control Mexico: challenges and reunions
This year took us to Mexico several times, most recently for Expo Control, October 9–11. It wasn't easy: Hurricane Milton caught us by surprise and the event dates were pushed back. But we knew we couldn't miss it, because digital transformation doesn't wait. During the hurricane alert we found shelter at a friend's house, but our mission was still clear: be there for our users.
At the event it was a pleasure to meet face to face with so many owners and technicians who use Rupipest every day. Their stories, feedback and results gave us energy to keep improving. Talking about how technology is changing their work is one of the best parts of our year.
Fuminsumos: proud at home
October also brought a special moment in Peru, our home base, where we took part in Fuminsumos on October 24. It was an honor to share with industry colleagues and grow our brand locally.
I gave a talk on "Artificial intelligence in pest control," exploring where the industry is headed and how technology like our software helps companies become more efficient and sustainable.
Expo Food Tech: food safety and pest control
To close the year, we joined Expo Food Tech, November 14–16, an event that highlighted the key link between pest control and food safety.
A highlight was our special guest Gerardo Amezcua's talk on "Pests and food safety." Seeing how our technology can make a difference in such a critical industry reaffirms our commitment to keep innovating.
Reflections and milestones
2024 has been a year of impressive milestones. We passed 2 million inspections recorded with our software, doubling in one year what took us the first five. We're now in 17 Latin American countries, which fills us with pride and gratitude.
Personally, I'm deeply grateful for the incredible team I work with and for our users' trust, which pushes us to improve every day. Beyond reaching goals, this year we made valuable friendships at every event, in every country and in every conversation.
What's next?
We'll soon publish a full 2024 recap. But I wanted to pause and reflect on how special it's been to meet so many colleagues in Mexico, Peru, Panama, Argentina, Brazil and beyond. This year wasn't only about growth, but about connections that remind us why we do what we do.
Thank you for being part of the journey. On to a 2025 full of challenges and opportunities!
